EDIT MARKET DATA

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Market ID (matches the page ID)

IMPORT FROM PDF auto-fill, then review before saving

Upload market PDF(s) — CoStar, broker, ACS or research reports

View extracted text

The free reader pulls labeled figures (vacancy, rent, cap rate, absorption, demographics) from text-based PDFs and fills what it finds — then you review before saving. Extract with AI reads messy tables and narrative with Claude; it needs a one-time Anthropic API key in Supabase (see AI-EXTRACT-SETUP) and is billed per document, so it stays off until you enable it.

HEADER & MARKET THESIS

City

State

Title

Market thesis / narrative

DEMOGRAPHICSmanual / upload + Census ACS

Census geography — add one or more counties/places; populations sum, medians are population-weighted

Find county/place FIPS ↗

Field	Manual / uploaded	Census (ACS)	Use in study
County population		—
City population		—
Median HH income		—
Median home value		—
Median age		—
Bachelor's+ %		—

Upload a PDF in Import from PDF to fill the Manual column. Pull from Census fills the Census column from ACS 5-year data for the geographies above. Choose per row which value the desktop study uses. Census figures are estimates with a ~1–2 year lag — confirm before publishing.

MAJOR EMPLOYERSname · headcount

ANNOUNCEMENTS & DEVELOPMENTS

SUBMARKETSnames only — draw boundaries in the tool

KPIs & REPORTING PERIODsaving appends a dated snapshot

Reporting period label

As-of date

Each Save records these KPIs as a dated data point. The trend below tracks every save against all previous ones.

Inventory units

Under construction

Pipeline % of stock

12-mo absorption

Vacancy %

Asking rent / unit

Sale price / unit

Market cap rate

MARKET FUNDAMENTALSdesktop study — every market

Suggested market absorption (units/yr)

Projected annual demand (units)

Demand calculation / method

PROJECTED RENT RANGESby unit type

DIRECT RENT COMPShigh level

RENT & VACANCY TRENDaccumulated history

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Draft → review → approve. Save draft stores your work privately in market_drafts — clients never see it. Submit for review sends it to the sales manager. Only the Director of Sales (or an admin) can Approve & publish, which copies the draft into the live market_data record the market tool reads. Nothing reaches clients until it is approved.